
About Me
Fourteen years behind the lens. I studied applied arts and chose photography as my tool of expression.
Starting as a multidisciplinary photographer, I worked with a range of clientele. Advertising, editorials, films and eventually grew into a creative director, producer, and visual strategist for brands across the years. Storytelling through the medium of photography and film remains my first love.
My work begins with studying a brand's philosophy and ethos, and translating it onto a visual canvas. To me, the brilliance of a picture never announces itself. It always lives in the details, precise and easy to miss. From editorials to brand films, celebrity and lifestyle campaigns, I create imagery that sells the idea as much as the product. Directing every frame with intention, everything deliberate.
As a creative director, that instinct extends beyond just photography. Shaping concepts, casting the right faces, and building the visual language a brand needs, across stills and motion. I still can't walk past a badly lit product shot without wanting to fix it. That mix of hands-on craft and big-picture thinking is what I bring to every project.
"Fourteen years in, and I'm still chasing the frame where the smallest details finally add up to everything."
Phone
+91 9880148969